Content SEO + AI search

Content built for expertise, and for AI citations.

Be Well by AK · Alana Kessler, MS, RDN, CDN, Registered Dietitian Nutritionist & Founder

  • Content SEO
  • GEO
  • Google + AIContent built to be cited
  • 2026Recovery and refresh campaign

The challenge

Be Well by AK needed to recover organic visibility, and publishing more articles wasn’t the answer. The content had to show real expertise to both Google and AI platforms.

What we did

  • Evaluated existing content against search intent
  • Strengthened author credibility and entity signals
  • Reorganised content into clear topic clusters
  • Shaped content so AI platforms can understand and cite the brand

The result

The content strategy is now focused on expertise and authority, giving Be Well by AK a stronger basis for recovering organic visibility and earning Google and AI-search citations.

“The content strategy became much more focused on expertise and authority rather than simply publishing more articles. Existing content was evaluated around search intent, author credibility, topical clusters and how both Google and AI platforms understand and cite the brand.”
Alana Kessler, MS, RDN, CDNRegistered Dietitian Nutritionist & Founder, Be Well by AK

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