Content SEO + AI search
Be Well by AK · Alana Kessler, MS, RDN, CDN, Registered Dietitian Nutritionist & Founder
Be Well by AK needed to recover organic visibility, and publishing more articles wasn’t the answer. The content had to show real expertise to both Google and AI platforms.
The content strategy is now focused on expertise and authority, giving Be Well by AK a stronger basis for recovering organic visibility and earning Google and AI-search citations.
“The content strategy became much more focused on expertise and authority rather than simply publishing more articles. Existing content was evaluated around search intent, author credibility, topical clusters and how both Google and AI platforms understand and cite the brand.”
More work
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A technical and content-architecture review that untangled redirects, overlapping pages and duplicate topics.
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