SEO + authority

Building authority in the Washington DC market.

LGStyling · Laura Gregory, Founder & Personal Stylist, LGStyling LLC

SEO
Authority building
Citations

3 monthsAuthority foundation built
DC / DMVMarket targeted

The challenge

Laura wanted LGStyling to be recognised as an authority for personal styling in Washington DC and the wider DMV area, not just to rank for a handful of keywords.

What we did

Strengthened the website around her services and expertise
Built consistent citations and brand entity assets
Developed off-site authority signals around who she is and what she offers
Focused the topical authority of the site on the DC and DMV market

The result

Over the first three months, LGStyling gained a much stronger Washington DC and DMV entity and topical-authority foundation across the website, citations, entity assets and off-site authority work.

“What I appreciated most was that the strategy went beyond simply adding keywords to the website. The work focused on positioning LGStyling as an authority in the Washington DC market, strengthening the website, brand entities, citations and external signals around who I am and the services I provide.”

Laura GregoryFounder & Personal Stylist, LGStyling LLC

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