Technical SEO

A cleaner structure for a 58-page site.

Summit Life Settlements · James Maddison, Life Settlement Broker

  • Technical SEO
  • Site architecture
  • 58Pages reviewed and restructured
  • Sep–Oct2026 project

The challenge

The site had problems that weren’t obvious from the front end: duplicate topics, redirects, weak internal linking and pages competing for the same searches.

What we did

  • Reviewed the technical and content architecture of all 58 pages
  • Cleaned up redirects
  • Analysed keyword cannibalisation between overlapping pages
  • Consolidated duplicate topics and improved the site structure and internal linking

The result

Summit Life Settlements now has a much cleaner site structure and a clearer direction for growing its organic visibility.

“The SEO work helped us identify problems that weren’t obvious from looking at the website normally. Duplicate topics, redirects, internal linking and overlapping pages were reviewed strategically, giving us a much cleaner structure and a clearer direction for growing our organic visibility.”
James MaddisonLife Settlement Broker, Summit Life Settlements

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